Innovation Kinetics helps companies translate business aims into clear innovation strategies that will help them deliver their goals.
We work with many organisations that have excellent business strategies and marketing plans but they lack clear innovation strategies. Their ambitions are to be more innovative and put innovation at the heart of what they do. But this does not always translate into a powerful innovation strategy that can be shared with everyone in the organisation with aligned resources and work plans.
At Innovation Kinetics, we use best practice principles to help organisations create meaningful innovation strategies and translate ambitions into clear goals that can be measured and communicated.
Mary truly understands sophisticated market research techniques and principles, and more than that, she is able to challenge and uncover opportunities by utilising and applying the latest and most appropriate techniques in the research industry such as ethnography and consumer co-creation processes.